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Is it Time to Give Dealer Loyalty Another Shot?

One of  the most valuable assets that a dealer lost within the world of online advertising and marketing was loyalty to the store, or to a…
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Nielsen’s “Total Audience Measurement” Should get your Attention

Nielsen is rolling out their ‘Total Audience Measurement’ data at the end of 2015, and if the preliminary information is any indication of…
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Branding your Dealership on TV

Advertising on televisions continues to be one of the most prevalent and successful starting points to a successful ad campaign. Although you may…
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